What role does an estimate serve in client relations?

An estimate plays a crucial role in client relations by allowing clients to budget for projects. When clients receive an estimate, they gain insight into the potential costs associated with a project or service. This information helps them assess their financial resources and plan accordingly, which is essential for setting expectations and ensuring that projects align with their budgetary constraints.

Providing an estimate fosters transparency and builds trust between the service provider and the client, as it demonstrates an understanding of the client's needs and financial considerations. This open communication can enhance the relationship and lead to a smoother process throughout the project. In contrast, an exact price or a binding contract may not be feasible at the early stages of client discussions, and using estimates solely for marketing purposes does not utilize their full potential in fostering client engagement.